OptinMonster Review: Growing Your Email List With Lead Generation Plugin

If are a new blogger or if you want to become a successful blogger then one thing is very important which is that visitors returning to your blog regularly. If your visitors are not returning to your blog then if it may be your visitors doesn’t like your content or may be blog design. If may be your content and blog design both are perfect but your visitors are not returning to your blog then you may miss is to be building an email list.

Why You Need To Building An Email List?

You may think how to building an email list? So for that, you need an email opt-in plugin to get people subscribe. Once your visitor subscribes your opt-in form then you can easily send them an email newsletter with your new article or any promotion deals regularly. One of the best thing about email list building which I like is that if your visitors really like your blog content then they will subscribe for email, it means your all subscribers are real and loyal and not fake.

For building an email list, there is a thing which also matters which is opt-in form design and its location. where you are showing your opt-in form like after post, sidebar, floating bar etc. So if you agree with the above things and really you want a plugin then Optin Monster is a plugin which offers you all these types of features and even gives you more feature.

OptinMonster Video Overview:-

Why OptinMonster Is One Of The Best Lead Generation Plugin?

Here I want to introduce guys behind the Optin Monster, so it is developed by Syed Balkhi (WPBeginner) and Thomas Griffin (Soliloquy WordPress Slider plugin). It is one of the most popular and powerful WordPress email opt-in plugin.

One thing which I really like is OptinMonster comes with attractive looking highly converting opt-in forms. Currently, it has 8 different types of options of opt-in forms which is Lightbox, After Post / In-line, Floating Bar, Slide-In, Mobile, Sidebar, Canvas and Fullscreen.

OptinMonster Review: Growing Your Email List With Lead Generation Plugin

But if you want 8 different types of opt-in forms then you need to buy pro plan, because its basic plan gives you only Lightbox Popup opt-in so if you want more features then simply you need to upgrade your plan. We will talk more about on plans and pricing later on.

Features That Makes OptinMonster Most Powerful:-

1. A/B testing:-

OptinMonster has integrated A/B testing module so you just need to try different content, headlines, layouts, styles and opt-in triggers which will give you a better idea which one is work for you better.

OptinMonster Review: Growing Your Email List With Lead Generation Plugin

2. Analytics / Reporting:-

Optin Monster has in-built Google Analytics feature which shows you which one of your opt-in form are working well. Also, you can be able to see clicks, views and overall performance of every opt-in form and its variations.

OptinMonster Review: Growing Your Email List With Lead Generation Plugin

3. Page Level Targeting:-

Page Level Targeting of Optin Monster gives you the ability to show unique offers and campaigns depend upon the visitor’s location and how they interact on your website.

It also separates your email list and a group of your subscriber depends upon their interest and how they interact on your website. With this separation of email and groups, you can be able to send relevant emails to your subscriber which gives you a higher click through rate, increase your sales, increase your revenue, increase customer retention and lower your unsubscribe rate.

OptinMonster Review: Growing Your Email List With Lead Generation Plugin

4. Exit Intent Technology:-

This is a new feature of Optin Monster and it is available only for Pro plan users. If you enable the Exit Intent technology then it will show your opt-in form when your visitor’s mouse will be going outside of the website window or simply your visitor will be about to leave your site.

OptinMonster Review: Growing Your Email List With Lead Generation Plugin

How To Build High Converting Forms In Minutes And Not In Hours?

The first thing you need to do is log in into your Optin Monster account then you will see the interface like below image which is really easy to use. Then you need to do after log in is enter Optin Campaign Title and add your Website. Then you need to select the opt-in form types from the available eight tabs. When you click on each tab you can see all the different types of opt-in form templates.

OptinMonster Review: Growing Your Email List With Lead Generation Plugin

Step 1 – Choose Opt-In Form Template:-

Here we will started with creating an opt-in Lightbox. You can see in the below image there were 15 Lightbox opt-in form templates are available to choose one of them. Each and every Lightbox opt-in form templates are different from each other as a design and it’s appearance. It doesn’t matter your blog/website are bases on which topic it has templates which will easily suit on your blog/website.

OptinMonster Review: Growing Your Email List With Lead Generation Plugin

Step 2 – Configure The Opt In Form:-

I have chosen the Case Study Theme so after choosing the opt in form template you can see the number of options to configure opt in form.

You can change the opt-in form heading and sub-heading just clicking on it. After you click on the text you can see WYSIWYG builder which you can see in below image, so by using it, you can easily change the font family, font size, font color and much more.

You can add your image by just clicking on Click To Add Media which is also you can see in the below image.

OptinMonster Review: Growing Your Email List With Lead Generation Plugin

Below are some Configuration Option which is available under the Configuration tab:-

1. Optin Title:- Add your title of the opt-in form and it is just for your own information.

2. Optin Loading Delay:- You can set optin loading delay time in milliseconds and by default, it is set on 5 seconds.

3. Scroll Trigger Percentage:- If you want to show your opt-in form after the visitor will scroll down your page then this option is for you.

4. Optin Cookie Duration:- After how many days you want to show your opt-in form to your repeated visitors and by default is set to 30 days.

5. Optin Redirect on Success:- If you want to redirect your visitor after subscribe yours opt-in form then here you need to add your URL where you want to redirect your visitor.

Step 3 – Choose Email Provider:-

Here you need to integrate your opt-in form with your email provider. Optin Monster offers you a number of email provider and it has already included all major email providers like – Aweber, Constant Contact, Infusionsoft, MailChimp and much more.

OptinMonster Review: Growing Your Email List With Lead Generation Plugin

Step 4 – Choose Animation Effect For Optin:-

The last step was you need to choose the animation effect for opt-in form (This option is available only for Pro plan user). There are a number of animation effects are already included so you need to just select any one and check the preview of that animation effect at the same time. There are some attractive animation effects are included which will really attract your visitors.

OptinMonster Review: Growing Your Email List With Lead Generation Plugin

Plans And Pricing Of Optin Monster:-

Pricing is always mattered for all of us. Optin Monster’s Basic plan is just for $49 per year and it comes with basic features if you are just started your blog/website then it’s ok for you. If your blog/website gets a good number of traffic then I suggest you go for Pro plan which is $199 per year and it has all the features and all the opt-in form types. You can check all the plans and pricing in the below image.

OptinMonster Review: Growing Your Email List With Lead Generation Plugin

Conclusion:-

OptinMonster is one of the best lead generation plugin with its great features. It has all the features which are necessary for building an email list. It is not just you can only create different opt-in forms or campaigns but also you can analyze which one of your opt-in form performing well.

One of the most important things is if you don’t like OptinMonster then it has 14 days money back gurantee without asking you any question so surely you should try.

Rupesh Hingu
Rupesh Hingu

I’m Rupesh Hingu🚀, the founder and curator of ModernWPThemes.com. With a passion for WordPress that runs deep, I’ve dedicated this platform to helping you navigate the ever-evolving world of WordPress. Connect with me on LinkedIn, follow me on Twitter or Facebook.

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